Loyyo partners with Zeal for payment linked loyalty in UK

Loyyo is excited to announce its latest expansion in the UK through a strategic partnership with Zeal to revolutionize the payment-linked loyalty landscape. By expanding Zeal’s advanced loyalty technology with Loyyo’s cutting-edge payment linked middleware software, Zeal can now connect their software to Adyen merchants with ease, enhancing customer engagement and unlocking new revenue opportunities.

“Our partnership with Zeal highlights our commitment to a partner-driven strategy. We both bring deep expertise in payment-linked loyalty—an area we’re passionate about and actively shaping. By joining forces for the UK market, both Loyyo and Zeal accelerate their growth while strengthening the ecosystem as a whole. Together, we show that collaboration often drives more impact than competition” said Wouter Meeuwisse, Founder and CPO of Loyyo.